Programme

Thursday, 13. October 2011
from 02:00 pm Doors Open
02:30 pm – 04:00 pm Conference Bootcamp
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04:00 pm – 04:15 pm Introduction
04:15 pm – 05:00 pm

Keynote: Behaviours Create Cultures: An Introduction to Viral Change
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Leandro Herrero
Author

05:30 pm – 06:00 pm Case Study: Building an Internal Communication Strategy – the Rio Tinto Case
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Katharina Auer

Head of Internal Communications, Rio Tinto
06:00 pm – 06:30 pm Case Study: Creating Value with Corporate Values
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Katrin Latki
Senior Communications Manager, Henkel
06:30 pm – 08:00 pm Conference Bootcamp (continued)

08:00 pm Dinner at the Quadriga Forum
Friday, 14. October 2011
08:30 am Doors Open
09:00 am – 09:15 am Bootcamp: Presentation of Results
09:15 am – 10:00 am Case Study: Is Offline Dead?
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Stacey Minton

Director, Management and Employee Communications, Merck Serono
10:00 am – 10:30 am Case Study: Make it Simple, Make it Powerful: The World Café
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Jonathon Scott

CEO, Emic Communications
10:30 am – 11:00 am Coffee Break
11:00 am – 12:30 pm
Workshop
  WS I: Intranet Options
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Carsten Rossi

Managing Director, Kuhn, Kammann & Kuhn

WS II: How to Infect Your Company: A Workshop on Viral Change

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Soren Jakobsen

Senior Partner, Viral Change™ Denmark

 

WS III: Personal Leadership
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Sandra Loftus

Co-Founder, The Joy Asset

 

Marianne With
Co-Founder, The Joy Asset

12:30 pm – 01:30 pm Break: Lunch
01:30 pm – 03:00 pm Workshop Round 2
03:00 pm – 03:30 pm

Coffee Break

03:30 pm – 04:00 pm

Case Study: Internal Online Communications – Beyond Intranets
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Wojciech Mrugalski

Communications Manager, Kompania Piwowarska, SABMiller

04:00 pm – 04:30 pm

Case Study: Straight to the CEO – in Four Languages
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Georg Kolb
Business Director, straightto

 

Stéphanie Henrion
Internal Communication Manager, Airbus

04:30 pm – 05:00 pm Bootcamp: Presentation Results II
at 05:00 pm Conference Ends
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